Information de base

Numéro de référence

0000266141

Organisation émettrice

Metrolinx

Type d’appel d’offres

DDP - Demande de proposition (Formel)

Numéro d’appel d’offres

RFP-2023-CSPL-476

Titre

RFP-2023-CSPL-476:Request for Proposals for a Digital Marketing Partner.

Code d’identité d’origine

PU.AG.Ont..26.C1045101

Détails

Emplacement

Canada, Sud de l'Ontario

Description

Call For Tenders

Tender No. RFP-2023-CSPL-476
Metrolinx is accepting Submissions for Request for Proposals for a Digital Marketing Partner

ELECTRONIC BID SUBMISSION will be accepted until 3:00 p.m. on Friday, April 5, 2024.

***NOTE: ELECTRONIC BID SUBMISSION
Your Submission for this opportunity must be sent to Metrolinx through the use of MetrolinxMERX EBS. Bidders shall be solely responsible for the delivery of their Submission using MetrolinxMERX EBS by the Closing, in accordance with the Instructions to Bidders.

Only Proponents who possess the following experience and qualifications will be considered for award of this Contract:

At least three (3) years of experience is desired working with client projects performing services similar in scope, complexity, and estimated value. The necessary resources to sustain and complete the services to the satisfaction of Metrolinx.

The Proponent should demonstrate its experience in performing work similar in scope, complexity and estimated value as the Scope of Work stated in this Proposal Document, by including five (5) reference projects, for relevant work completed within the
past five (5) years or currently active, as follows:

1) Corporate Firm Reference Project 1 Product Launch: Data and insights driven digital product launches that have contributed to direct measurable reputation management, awareness, user experience enhancements/improvements.

2) Corporate Firm Reference Project 2 Product Enhancements: Examples of that have
introduced or improved and optimized an existing CRM implementation to increase awareness, reputation and user experience and support and cultivate organizational data strategy and maturity.

3) Corporate Firm Reference Project 3 Digital Product Planning & User Experience:
examples of where the agency has mapped out digital personas, key user journeys, and planned products using design thinking to drive better customer outcomes such as increased product adoption, betterment of user experience of digital products.

4) Corporate Firm Reference Project 4 Marketing Technology and Automation: examples
where the agency has used Salesforce marketing cloud (or similar) to interact with consumers for the objectives of acquisition, awareness, and engagement to build brand and reputation.

5) Corporate Firm Reference Project 5

Data Visualization: Examples of holistic, multi-point, interactive dashboards or scorecards showcasing clear and actionable insights to help teams measure KPIs, impact and performance, and inform
data-driven decision making.

Metrolinx reserves the right to reject any or all Submissions at its sole discretion.

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Dates

Publication

11-mars-2024 10:26:57 AM HAE

Intention de soumissionner

Optionnel

Date limite pour soumettre l’intention

05-avr.-2024 12:00:00 AM HAE

Questions sont soumises en ligne

Non

Date de fermeture

05-avr.-2024 03:00:00 PM HAE

Information du contact

Robert Cava

416-202-5849

Robert.Cava@metrolinx.com

Processus de soumission

Type de soumission

Soumission électronique

Enveloppe 1 - Technical Submission

Fixation des prix

Aucun prix dans cette enveloppe

Liste de documents de la soumission

Nom de l’item	Description	Obligatoire	Limité à un fichier
Bid Documents	Documents defining the proposal	Oui	Non
Aucune entrée

Enveloppe 2 - Pricing Submission

Fixation des prix

Dans un document attaché

Liste de documents de la soumission

Nom de l’item	Description	Obligatoire	Limité à un fichier
Bid Documents	Documents defining the proposal	Oui	Non
Aucune entrée